![]() “How many yachts can you water ski behind?” - from the movie “Wall Street”In the movie “Wall Street” Charlie Sheen, disgusted by Michael Douglas' greed, asks him “How many yachts can you water ski behind?” Apparently, in the case of Cryptic Studios, the developers of Champions Online and Star Trek Online, the answer is “Just one more.” Mind you this article is not about either Champions Online, or Star Trek Online - neither of which have even gone to beta let alone hit the shelves. No this is about article is about the greed of American business; because make no mistake, especially in this economic climate, no matter what else a game developer is, it is first a business. Don't think so? Just ask an investor. My grad school professor in marketing used to say that there is no bad publicity there is only publicity. Now it may have taken awhile but EA's “Dante's Inferno” team finally proved my old “prof” wrong: there is a point at which creative marketing can get way too creative. Now it's Cryptic Studios' turn… Now mind you I have the greatest respect for the talent at Cryptic Studios - however I would not extend that respect to their business acumen. If the Dante's Inferno team stepped in it earlier in the week the marketing team for Champions online must have been walking right behind them; this week they stepped in it. Here is a quote from an earlier interview with Bill Roper, over at Ten Ton Hammer: “So we came up with these Cryptic Bucks, and you can use those to get anything inside or outside of the game.” - Bill Roper Perhaps, however, we should turn to a recent post by Jack “Jackelope” Emmert one of the Cryptic Studios developers, when he reiterated Bill Roper, in a recent post on the official Star Trek Online forums: ”Bill and I have both posted over on the Champions boards to respond to questions raised by microtransactions. I'll just reiterate what's already been copied and pasted from Bill's State of the Game address on Champions: The vast majority are aesthetic items, such as costume pieces, action figures, emblems, etc. A very few are account-level management tools, such as being able to rename a character. Micro-transactions should never limit your ability to enjoy the game or reach the level cap. Any micro-transaction that has a game effect can also be earned in the game through play. These principles apply also to Star Trek.” - Jack “Jackelope” Emmert So it appears (as confirmed by Massively.com in an article on August 3, 2009) that the “good” folks at Cryptic Studios intend to offer us all the deal of a lifetime - a lifetime subscription to Champions Online. Now it isn't that another one of Bill Roper's projects, Hellgate London, had a very short lifetime. Nor is this about the rife of mmo closures, most recently Tabula Rasa and Matrix Online. No what this is about is corporate greed in the form of a company that wants its cake and eat it too. This is about a company that wants us all to pay a subscription for a game and then heap micro transactions on top of the community as well. In a word, this is about GREED. It is about asking players to pay for the same game twice. I don't have a problem with paying a subscription for a game, and I am not beyond paying for a “free to play” game by paying for my favorite virtual toy. What I do have a very large problem with is a company that asks me to pay both at the same time. So as grandmother used to say: Defecate or get off the pot - micro transactions or subscriptions but not both. I hope that Cryptic Studios reconsiders an ill conceived notion before the game goes live. I was looking forward to playing Star Trek Online but if things go the way Cryptic appears to be taking them I wouldn't take the game if you gave it to me, no matter how much I want to play it. Not if you want to… …see me online. - Julie Whitefeather |
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